Welcoming Newcomers
Why the first year in a new place determines whether people—and communities—thrive.
For the first time, we’ve isolated what newcomers need most to build belonging, stability, and trust—and what cities, employers, and nonprofits can do to help. This playbook distills national data, real-world case studies, and proven practices into a practical playbook for welcoming the 12 million Americans who move each year well—because how we treat newcomers is how we rebuild connection for everyone.
Preview Webinar February 10th, 9 am PT
Playbook release February 11th
Who is Moving?
In the next decade, an estimated third of the country will make a major move.
Each year, 12 million people migrate within the United States, with a diverse range of demographics driving this movement.
Younger adults, particularly those in their 20s and 30s, often relocate for job opportunities, education, or lifestyle changes.
Families with children seek better living conditions, educational facilities, and safer neighborhoods.
Racial and ethnic groups, such as African Americans, have shifted regions, with the New Great Migration seeing many return to the South.
Retirees also contribute significantly to internal migration, often moving to warmer climates or areas with a lower cost of living.
Economic factors, like employment opportunities and cost of living, heavily influence migration, with many moving from high-cost urban areas to more affordable, job-rich regions in the Sun Belt.
Let’s Welcome Newcomers
Engaging newcomers is the key to reigniting connection in America, as their active participation can transform communities, strengthen social ties, and foster the vibrant, interconnected society we need to thrive.
Register for the Webinar
Join us at 9am PT on February 10 for a preview of the Playbook with Aaron Hurst, founder and CEO of the US Chamber of Connection.
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Do you want to join other people working to address connection and division in our communities?
As a member, you gain access to courses, support, and a growing network of leaders like you.
Your membership also fuels a national movement to build connection, trust, and community.
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